"I prefer the discipline of knowledge to the anarchy of ignorance.
We pursue knowledge the way a pig pursues truffles."
— David Ogilvy
Leverage our growth marketing expertise to help both private and public organizations scale consumer demand as efficiently as possible. In addition, we aim to bring greater transparency to the emerging field of growth marketing and to scale that knowledge outside of Silicon Valley.
It is our passion to innovate beyond standard best practice and redefine consumer engagement by building audiences across publishers, platforms, and devices. We aim to be thought leaders in utilizing communication technology to empower business, creativity, and storytelling.
Dan Riaz - CEO
A knowledge chaser with a passion for creative platforms and technologies, Dan enjoys leveraging new media to reach audiences, tell stories, and help brands grow. Dan established his marketing prowess by working in Silicon Valley for over 10 years, working in-house at iconic startups such as Lyft and Zynga. As a consultant, Dan has worked with over 50 startups engaged in various business models, verticals and geographies.
Li Shen - Creative Director
Made in Shanghai, then imported to America and put on a heavy regimen of dairy products, Big Macs, and Three's Company at the tender age of nine. Li is a seasoned creative director and designer with over 15 years of experience in both digital and traditional advertising.
For a lot of the work that Dan and Li accomplish, they partner off with different folks in their talent network that encompass a broad range of skills and professional experience. This includes entrepreneurs, growth marketers, and creatives from prominent venture capital talent communities such as the Greylock growth group and 500 Startups' mentor network.